The Council of Fashion Designers of America launches runway 360, a digital platform that designers can access all year.
The virtual platform will allow designers to present their collections in a variety of ways, including live streaming, selling some pieces through e-commerce, hosting virtual press conferences and creating showrooms.
In an interview with WWD, Steven Kolb, chief executive officer and president of the CFDA stated that "We aim to be a one stop-shop for fashion." The platform will include all aspects of a designer’s business, including sales, press, activations, and shows.
Runway 360 will be a way for designers to stay connected during an industry year that has seen the Covid-19 pandemic. The CFDA will launch the platform at NYFW this fall, offering designers modular, customizable pages that they can use to share their storytelling and digital activations.
According to a spokesperson from the CFDA, the platform will have AR/VR capabilities, live video streams, and ecommerce extensions. In addition, it will include consumer shopping features and social media integrations.
Consumers will also be able buy selected pieces from the platform at discounts. This allows brands to retain customers and increase their loyalty while also allowing them to offer more clothing to subscribers.
Frederick Anderson, who hosted runway 360's runway show last night, said that it was a great way for customers to stay engaged with the brand. He estimates that over 10,000 people watched the runway event and expects it to continue growing.
It's a platform that is open to brands, consumers, press and trade--and everyone will have a different experience based on their user profile.
As a member of the CFDA, Marchesa notte spring 2019, will be presented on runway 360 for card holders during the upcoming season. American Express' ecommerce shop Shop Runway 360 will have the brand's merchandise available to cardholders.
The CFDA is offering a series of exclusive experiences for cardholders on its platform, spanning conversations about diversity, equality and inclusion, female founders and sustainability. A Potts Studio, Jonathan Cohen Studio, Studio 189 and Studio 189 will give behind-the-scenes insights and looks into the creative process.
Designer-owned brands such as Naem Khan or Private Policy, Victor Li, Adeam and Victor Li are using the platform for their latest collections. The CFDA also allows cardholders the ability to pre-purchase runway looks taken from current collections. It will also offer card members a variety discount on accessories.
While it's not the same as a physical runway show, the platform is a step toward inclusivity and democracy for the design world. The focus on one platform that is accessible to all allows designers, their representatives, to share their work. This makes it an important step forward in the ongoing conversation about gender equality and how to make fashion more fair.
FAQ
Where can you find the latest fashion trends?
Many people create fashion trends, including stylists, photographers and models, as well as celebrities, bloggers, stylists, bloggers, and model. Trends come in all shapes and sizes, and they are constantly changing.
Trends change because of what's going on around us. People want clothes that reflect their culture, where they live and who they know.
People want to express their individuality through clothes. They want to showcase their individuality and style.
They want to be different from the rest.
What are the qualities of good quality clothes
High-quality material is the key to quality clothing. Fabric used in making them must be strong enough to last.
You should also check how long the item was manufactured before buying it.
If you purchase an item that was designed by someone famous or that was expensively produced, you may not want to throw away your money after just a few uses.
But, if your budget is tight, it won't be a good investment. You should choose affordable items.
Should I wear makeup?
Yes! Makeup makes you feel beautiful. It is a must that you apply makeup every day when you go out.
Makeup helps you look younger and prettier. It will make you appear healthier. It boosts your self-confidence.
Statistics
- GIVE 20% OFF, GET 20% OFF. (asos.com)
- For her AW15 menswear show, according to Water, "where models with severely bruised faces channeled eco-warriors on a mission to save the planet." (en.wikipedia.org)
- According to Water, [41] The annual Academy Awards ceremony is also a venue where fashion designers and their creations are celebrated. (en.wikipedia.org)
- Nano influencers have less than 10K followers and have the highest engagement rate with 4%. (thetechfashionista.com)
- The lowest 10 percent earned less than $32,150, and the highest 10 percent earned more than $124,780. (en.wikipedia.org)
External Links
How To
How do you find a good fashion trend
There are several ways to find a good fashion trend:
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You can find magazines and websites like Elle, Harper's Bazaar Harper's Fashion, Elle, Elle, Cosmopolitan, InStyle, Glamour, Cosmopolitan or Cosmopolitan. These magazines have articles on current fashion trends.
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Ask your family members and friends for suggestions. Ask your friends and family members what they think of it.
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Online blogs. Bloggers share information about trends every day. By reading their posts, you can learn a lot of information about trends.
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You can watch TV or movies. The latest trends can be seen in the outfits of your characters.
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Visit stores. Look out for the latest trends in stores. For example, if you go into a store and see lots of leggings, then you know that leggings are popular right now.
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Go shopping. When you visit a mall, look at the stores that sell clothing. There may be some items you can buy there.
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Check out social media sites. Many famous people upload pictures of themselves wearing certain clothes. This can give you an idea about what is popular.
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Google. Type in "fashion trends" and the type of clothing that you are interested in learning more about.
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Take inspiration from others. There are many cultures in the world. Some of these cultures have very unique styles.
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Follow celebrities. Celebrities always show off their style. They might even give you ideas about what to wear.